Try this.

Get a co-worker.

Get in your office chair, the one that spins.

Make sure you can spin 360 degrees.

Have your co-worker spin you around for 30 seconds.

Stop.

Walk to the door.

How’d it go?

Not too easy, huh? Feel disoriented and even nauseous?

It’s the same in business. If your business is spinning around like a top because you are going after every opportunity and trying to be several businesses at once, the common becomes difficult.

Common sense means most decisions are pretty easy. When you’re disoriented it means every decision is a hard decision.

Focus. You’ll walk straighter.

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