An agile firm services its customers well in a changing market.

How?

It stays in context. When the environment, situation, and circumstances change, your firm changes.

Is your firm “in context”?

Are you agile?

Here’s a way to not be agile…

Put your company in 3, 4 or 5 unrelated markets that are all changing in different ways.

Can you be in context? I mean really in context?

Focus. Stay agile. Stay in context.

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