Ontologi - Where Strategy Begins

What will You do with Focus?


  • Know what's most important.
        Stop putting out fires.
  • Make no complex plans.
        Complexity is brittle.
        Stay small, stay simple, stay strong.
  • Execute simpler plans.
        Drop what doesn't work.
        Leverage what does work quickly.
  • Simplify management.
        Employee buy-in makes simple plans powerful.
  • Clear priorities.
        Always moving forward.
        No tangents, no backtracking.
  • Perspective.
        There are no problems.
        There are no mistakes.
        Only opportunities, results and learning experiences.
  • Play.
        Work is complex - Play is simple.
        Companies that play, perform.